These terms and conditions (“Terms”) set out the terms which govern the Air Miles Programme. By joining the Air Miles Programme, Members agree to be bound by these Terms. The Air Miles Programme is run and operated by Carlson Marketing FZ-LLC, a Free Zone company incorporated in Dubai, United Arab Emirates, with trade license number 106002 and whose registered office is at EX-15 Ground Floor, Bldg 01-Co Work, Dubai Internet City, Dubai.
Under the Air Miles Programme, Members may collect and redeem Air Miles as described in these Term. Participating Air Miles partners may be found on the Air Miles Mobile App or online at
www.airmilesme.com.
In these Terms:
- “we” or “us” “our” means Carlson Marketing FZ –LLC,,
- “you” or “your” means the individual Member or individual who is applying to become a Member.
- “Member” means a member of the Air Miles Programme.
- “Site “means the Air Miles Website and/or the Air Miles Mobile App.
- “Air Miles Website” means the Air Miles Programme Website currently at www.airmilesme.com and any successor site.
- “Air Miles Mobile App” means the Air Miles Programme mobile application available via Apple App Store and Google Play Store.
- “Air Miles Travel Shop” means the online Air Miles travel rewards platform that includes flight tickets, hotel stays, car rentals and activities. These travel rewards can only be redeemed online at airmilesme.com.
- “Customer Service Centre” means the Air Miles Programme customer service centre available via phone, email or chat.
These Terms refer to the following additional terms, which also govern your membership in the Air Miles Program and apply to your use of the Air Miles Mobile App and the Air Miles Website:
- Our Privacy Policy, that explains how we collect, use, disclose and otherwise process personal information, available here.
- Our Term of Use that governs your use of the Site, available here.
- Our Cookie Policy that sets out information about the cookies on our Site, available here.
Under the Air Miles Programme, Members may collect and redeem Air Miles as described in these Terms. Participating Air Miles partners may be found on the Air Miles Mobile App or online at
www.airmilesme.com.
Members may collect Air Miles at participating partners until 6 November 2026 and redeem accumulated Air Miles for available rewards until 7 December 2026. Partner and reward availability may change during the wind-down.
Keeping Member information up to date
Keeping Member information up to date. You must ensure that your contact details are kept updated (e.g., your email address and mobile number). To update your email address, you will need to contact the Customer Service Centre. All other personal contact details can be updated via the Air Miles Mobile App. Updated contact details will ensure that you receive notifications and communications about the Air Miles Programme and your account. We may contact you by email using your registered email address or by posting notices on the Air Miles Mobile App.
Access to Air Miles accounts and the Air Miles Mobile App will cease after 7 December 2026.
Household Account
A group of Members may pool their individual Air Miles together and nominate one of the Members as the primary Household Member while everyone else is referred to as secondary Household Member. Primary Household Members are responsible for the account along with the maintenance of the account. Redemption of Air Miles may only be made by the Primary Household Member.
Members may continue earning at participating partners only until 6 November 2026. All remaining Air Miles must be redeemed by 7 December 2026.
To collect Air Miles, you must present your membership number at participating partner outlets before every transaction. Your membership number is displayed on the Air Miles Mobile App. Selected partners may allow you to collect Air Miles for telephone or internet purchases. Please ensure that you check with the chosen partner before placing your order. In these instances, you must quote your Air Miles membership number at the time of ordering upon confirming eligibility with the partner. Issuance of Air Miles in all scenarios is at our partners’ discretion.
If you do not present your membership number via the Air Miles Mobile App at the time of purchase, you will not be awarded Air Miles for that purchase. Air Miles will not be awarded retroactively for any purchase.
You can view a detailed account statement on the Air Miles Mobile App. Air Miles will normally be credited to your account within 45 days of your transaction, provided that the crediting can be completed within the programme wind-down period ending 7 December 2026. If you see any discrepancies in your Air Miles statement, please contact our Customer Service Centre as soon as possible and before 7 December 2026.
6 November 2026 is the final day to earn Air Miles at participating partners. Eligible Air Miles may be credited after this date, but all Air Miles must be redeemed by 7 December 2026, regardless of when they are credited. Missing-mile issues must be raised and resolved before the programme closes. Partner availability may change during the wind-down.
We reserve the right at any time and without prior notice:
- Change these Terms and Conditions, qualifying goods and services, the reward portfolio, value proposition and participating partners. Any such changes may take effect immediately or from such other date as we determine;
- Suspend or terminate the Air Miles Programme;
- Suspend or remove any Rewards; and
- Modify, suspend or remove the Air Miles Mobile App or the Air Miles Website.
Members may access their Air Miles account during the wind-down. Account access, the Air Miles Mobile App and the Air Miles website will no longer be available after 7 December 2026.
Air Miles have no monetary value and cannot be sold, transferred or otherwise dealt with except in accordance with these terms and conditions.
All exclusions and limitations of liability in these terms and conditions apply to us and our partners and reward providers.
Partners and reward providers do not have any authority, expressed or implied, to make any representation or warranty on our behalf.
We shall not be liable to any Member for any financial loss arising out of the refusal, cancellation or withdrawal of any reward, or any failure or inability of a Member to redeem a reward. We are not liable for any loss or damage arising from the theft, forgery or misuse of Air Miles, or as a result of any criminal act by a Member.
We shall not be liable for any unlawful use or misuse of your Air Miles Membership. Member remains liable for any loss or damage caused as a result of any loss, theft or misuse of Member’s Air Miles account or key tag including as a result of any unauthorised access by any third party to the Member’s mobile phone.
We shall not be liable for any loss or damage, whether direct or indirect, resulting from termination or change of, either the Air Miles Programme or any of the services, rewards or benefits which are made available to Members under the Air Miles Programme, including, without limitation, any withdrawal of partner programmes or the withdrawal or changes in any such services, rewards or benefits.
Transfers of Air Miles between Member accounts are not available during the wind-down period. All remaining Air Miles will expire after 7 December 2026.
Air Miles are valid for 36 months from the date they are earned, after which they will expire, unless a Member’s account becomes inactive as described below. These expiry rules will continue to apply during the programme wind-down. Air Miles that are due to expire before 7 December 2026 will expire on their normal expiry date. All Air Miles remaining in a Member’s account after 7 December 2026 will expire.
Members can check how many Air Miles are due to expire by logging into their Air Miles account using the Air Miles Mobile App. E-statements are sent to Members monthly and provide details of account activity, including any Air Miles that are due to expire.
Inactive Account Air Miles Expiry
If a Member does not use their Account to collect or redeem Air Miles in a 15-month period, all Air Miles in the account will expire. This rule will continue to apply during the programme wind-down.
Members can keep their Air Miles account active by:
- Having a minimum of one Air Miles “collect” transaction every 15 months; or
- Having a minimum of one Air Miles “redemption” transaction every 15 months.
For full details on where to collect and redeem Air Miles during the wind-down, log into your Air Miles account via the Air Miles Mobile App.
Unused Air Miles will have no cash value and will not be refunded, credited, exchanged, compensated or transferred after the programme wind-down on 7 December 2026.
Members may redeem accumulated Air Miles for available rewards until 7 December 2026. Reward selection, availability, redemption requirements, and limits may change during the wind-down. Members should confirm availability at the time of redemption.
To redeem rewards using the Air Miles Mobile App, Members must be logged into their Air Miles account to be able to select their chosen reward and complete the redemption. Once redeemed, rewards can be issued or gifted to any person of the Member's choice. The Member does not have to be present when the reward is used in-store, online or for travel related bookings.
Reward options may be withdrawn or amended without prior notice.
Rewards prices may be amended at any time.
Rewards are subject to partner restrictions at the time of redemption.
At the time of redemption, the Air Miles balance must be at least equal to the total Air Miles value of the reward being redeemed.
Members agree that Air Miles can pass their name, account number, address / email address and contact number to the relevant reward supplier where required for them to fulfill the redemption. Air Miles rewards can only be redeemed by the Air Miles Member in the UAE, Bahrain or Qatar.
We reserve the right to pursue all available legal and equitable remedies and/or actions against you in respect of any misuse of or any fraudulent activity on your account and for any rewards or benefits provided to you.
To use your Air Miles in participating partner stores, you must present your Air Miles Membership number which is found in the Air Miles Mobile App or on your key tag to the cashier at the point of sale. The store will activate a one-time pin (OTP) which will be sent to your registered Mobile device. You will need to give the OTP to the cashier to validate your Air Miles account to complete your redemption.
You can use e-vouchers and m-vouchers in-store that you have already redeemed by using the Air Miles Mobile App.
To use e-vouchers at any of the Air Miles partner stores you must present the e-voucher(s) at point of sale. The participating store will use the e-voucher code presented on the e-voucher to confirm validity and value of the e-voucher(s) in use.
To use m-vouchers at any of the Air Miles partners, you must present your Mobile m-voucher found in ‘My Vouchers’ within the Air Miles Mobile App to the cashier at the point of sale. The cashier will input a unique PIN code on your Mobile device to confirm the validity and value of the voucher in use.
M-vouchers must be used by 7 December 2026, as they require access through the Air Miles Mobile App. E-vouchers may remain valid after 7 December 2026, subject to the applicable supplier terms and expiry date.
Members can redeem for e-vouchers via the Air Miles Mobile App. Members must be logged in to their Air Miles account to select and redeem for e-voucher rewards. When a Member redeems for an e-voucher the voucher will be emailed to the Member’s email address in their Air Miles account. E-vouchers need to be presented at point of sale with the applicable participating Air Miles partner store.
For M-vouchers, Members must download the Air Miles Mobile App to redeem these vouchers. Members must be logged in to their Air Miles account using the Air Miles Mobile App to select and redeem m-voucher rewards. When a Member redeems an m-voucher it will appear in the ‘My Vouchers’ section on the Air Miles Mobile App. Members need to present their m-voucher on their Mobile device at the applicable Air Miles partner store.
M-vouchers must be used no later than 7 December 2026 because the Air Miles Mobile App will no longer be available after that date. E-vouchers may remain valid after 7 December 2026, subject to the applicable supplier's terms and expiry date. Air Miles Customer Support will not be available after 7 December 2026 to assist with E-voucher issues.
Air Miles earning on travel bookings are no longer applicable. No Air Miles will be earned or credited in connection with any existing or new travel bookings.
New flight reward bookings are no longer available through the Air Miles Programme. Any existing flight bookings remain subject to the terms and conditions applicable at the time of booking.
New hotel reward bookings are no longer available through the Air Miles Programme. Any existing hotel bookings remain subject to the terms and conditions applicable at the time of booking.
New car rental reward bookings are no longer available through the Air Miles Programme. Any existing car rental bookings remain subject to the terms and conditions applicable at the time of booking.
New activity reward bookings are no longer available through the Air Miles Programme. Any existing activity bookings remain subject to the terms and conditions applicable at the time of booking.
Amendments and cancellations of existing flight bookings are no longer available through the Air Miles Programme. Existing flight bookings remain subject to the terms and conditions applicable at the time of booking.
Amendments and cancellations of existing hotel bookings are no longer available through the Air Miles Programme. Existing hotel bookings remain subject to the terms and conditions applicable at the time of booking.
Amendments and cancellations of existing car rental bookings are no longer available through the Air Miles Programme. Existing car rental bookings remain subject to the terms and conditions applicable at the time of booking.
Amendments and cancellations of existing activity bookings are no longer available through the Air Miles Programme. Existing activity bookings remain subject to the terms and conditions applicable at the time of booking.
If you do not wish to receive marketing or promotional communications, you may update your communication preference through the Air Miles Mobile App. Your ability to collect or spend Air Miles will not be affected.
The programme wind-down deadline on 7 December 2026 applies to all Members regardless of marketing communication preferences.
Applicable Law
These terms and conditions shall be governed by the laws of the Emirate of Dubai, UAE. Any disputes shall be submitted to the non-exclusive jurisdiction of the courts of Dubai UAE.
No Waiver
Any failure by us to take any action in respect of a breach of these terms and conditions shall not constitute a waiver of their enforceability. We can still enforce it later. Carlson always reserves its rights in respect of these terms and conditions.
Severance
If any provision of these Terms and Conditions is found to be invalid by any court having competent jurisdiction, the invalidity of that provision will not affect the validity of the remaining provisions of these Terms and Conditions which shall remain in full force and effect.
Assignment
We may transfer our rights and obligations under these terms and conditions to another organisation. Members accounts are personal and may not be transferred to anyone else save as set out in section 2 (Household Account), Section 6 (Transfer) above.
Force Majeure
We shall not be liable for any delay in performing, or failure to perform, any of its obligations under these terms and conditions if such delay or failure result from events, circumstances or causes beyond our reasonable control.
During the wind-down, Customer Support will remain available by email until 7 December 2026:
UAE: contactuae@airmilesme.com
Qatar: contactqatar@airmilesme.com
Bahrain: contactbahrain@airmilesme.com
Customer Support will not be available after 7 December 2026, including for queries or cases opened before that date. Members are encouraged to raise any questions or issues as early as possible. Contacting Customer Support does not extend the programme deadline.
Dated 04/04/2024 © Carlson Marketing FZ-LLC, 2026